IP Policy

Below are guidelines on the Intellectual Property ("IP"), Copyright, and Trademark of ONE TO TEN® by ELLERO, who is the owner of this site/publication and is the copyright holder of all material contained herein. 

Trademark Notice

“ONE TO TEN®” and all associated logos and taglines are registered trademarks of ELLERO. These marks appear on every box, card, and official product to give public notice of our registration. Omissions of the "®" symbol do not affect the validity of the trademark rights. Any use of the ONE TO TEN® mark—on packaging, marketing, digital assets, or products—without ELLERO’s prior written permission remains strictly prohibited, and the right is reserved to enforce the trademark under applicable laws.

Copyright Notice

The card game, ONE TO TEN®, and it's components, including but not limited to the rules, artwork, card designs, and any accompanying materials, are protected by the Copyright Act 1968 (Australia) and international copyright laws. The unauthorized reproduction or distribution of this card game, in whole or in part, is prohibited by law.

Any unauthorized copying, reproduction, distribution, or sale of this card game, its components, or associated materials may result in the following legal consequences and actions:

  1. Cease and Desist: The infringing party may receive a cease and desist letter, demanding an immediate halt to all infringing activities.

  2. Legal Action: Failure to comply with the cease and desist letter may lead to legal proceedings, including the filing of a lawsuit.

  3. Injunction: A court may issue an injunction to prohibit the infringing party from further distribution, sale, or reproduction of the game.

  4. Damages: If financial harm is incurred due to the infringement, the copyright holder may seek compensation for lost sales, profits, or other direct damages.

  5. Legal Costs: The infringing party may be responsible for covering the legal costs incurred during the enforcement of copyright protection.

No Dilution

No third party may create, distribute, sell, or give away any derivative work that weakens or diminishes the distinctiveness or value of the ONE TO TEN® Marks or ELLERO’s intellectual property (dilution), and any such use is strictly prohibited.

No Manufacturing or Commercial Exploitation

Any production of goods featuring our intellectual property without a valid license is strictly prohibited, regardless of intent. Likewise, any form of commercial use—whether direct (such as sales) or indirect (such as ad-supported websites)—is not permitted without prior authorization.

Quality Control

All derivative works must uphold the established quality standards of the original ELLERO products; any creation that falls below those standards is not permitted.

Freeware

Even if offered at no cost, all freeware remains subject to intellectual property law and may constitute a derivative work. The format—electronic or otherwise—does not affect this status, regardless of whether the original source was non-electronic.

Definitions:

  • Commercial Exploitation” means any activity intended to generate revenue—directly (e.g., selling products) or indirectly (e.g., using ad-supported platforms, affiliate marketing, or sponsorships)—through the use of ELLERO’s IP.
  • "Copyright" is a legal right that protects original creative works—like the artwork, rules, and content of the card game by ELLERO—giving the creator exclusive rights to use, reproduce, and distribute the game.
  • Derivative Work” means any creation—whether in physical or electronic form—that is based upon or incorporates the original ELLERO IP, including translations, adaptations, modifications, or any other transformations.
  • "Dilution": Use of the Marks in a way that lessens their distinctiveness or harms the brand reputation (e.g., pairing the logo with poor-quality products, inconsistent colors, or unauthorized slogans).
  • Freeware” denotes any software, digital asset, or electronic distribution provided at no monetary cost to the end user, which may still embody or constitute a derivative work of ELLERO's IP.
  • Intellectual Property” (IP) means all trademarks, trade dress, copyrights, designs, logos, and any other proprietary rights owned or controlled by ELLERO, including ONE TO TEN®.
  • "License" means a written, signed agreement issued by ELLERO granting permission to use the relevant IP under specified terms and conditions.
  • Manufacturing” refers to any process of producing, assembling, or duplicating physical goods or merchandise, in whole or in part, that bear or incorporate ELLERO’s IP.
  • "Marks": Any name, logo, slogan, or distinctive design registered or used to identify the card game.
  • Original Product” means the specific ELLERO item (game, card, artwork, or digital asset) from which a derivative work is created.
  • "Policy" is a set of rules or guidelines outlining how specific or certain situations are handled, like returns, privacy, or acceptable use.
  • Quality Standards” refers to the benchmarks of workmanship, materials, functionality, and aesthetic presentation established by ELLERO for its products, as detailed in our Brand Guidelines or product documentation.
  • Substantive Deviation” occurs when a derivative work materially departs from the expected quality, design, or functionality of the Original Product in a manner that could harm ELLERO’s reputation or brand integrity.
  • "Trademark" is a legally protected sign, symbol, word, or phrase used to identify and distinguish a business's goods or services from others. This is like the name ELLERO or any associated logos on the card game.
  • "Unauthorized" means any use or activity related to ELLERO's IP that is not expressly granted by a valid license.

Contact

For inquiries regarding licensing, distribution, or any other use of this card game, ONE TO TEN®, please contact: Aiden Ellero. Copyright Owner: ELLERO.

ELLERO, All rights reserved.